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is a software application and methodology designed for Business
to Business sales market where lead times are substantial.
What is Strategic Sales Director (SSD)?
SSD is a software application and methodology designed to
drive results. Every sales person is assigned specific sales
objectives, then measured against these objectives on a monthly
or quarterly interval. Sales Directors and Managers then have
a full “line of sight” as to the achievement of
these sales objectives for the entire sales organisation.
Sales objectives are assigned in the following areas:
- Budget/Target Objectives
- New Business Sales Objectives
- Account Management Objectives
- Activities
- Initiatives
These objectives are then reviewed each quarter/month as
to their achievement or lack of achievement.
This multi dimension focus ensures you are making progress
on all dimensions of a sales person's objectives, not just
on numbers.
Benefits to Sales Management:
- Increased accountability for your sales
team
- Get the team to do what they should be
doing
- Ensure they keep doing it
- Reduce you effort in reviewing their progress.
The structured approach means you can review and set new
objectives very quickly
- Finally, the new way to manage sales teams
with full reporting
Those trained in sophisticated sales management will recognize
the methodology, it's heritage in performance management and
the power the methodology has to consistently drive sales
performance.
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